CX Metrics Playbook
Do you know which CX metrics truly matter? The Decoding CX Metrics Playbook 2024 is your guide to navigating the sea of data, helping you focus on what drives impact. Gain clarity …
The Personalization Effect: Captivating Clients and Driving Business Growth
Creating a personal experience can be the difference between attracting a visitor and attracting a customer. Modern customers want personalization, with recommendations created just for them based on previous purchase …
Customer Experience Analytics Interactive Demo
IBM’s Customer Experience Analytics allows you to go beyond basic customer demographics and purchase history so you can better understand who your customers really are and what their experiences with …
2016 From Data to Insights to Opportunities
Ordinary analytics tools can’t keep up with today’s digital, multichannel and demanding customers. This guide highlights three major challenges associated with traditional analytics and how innovative strategies combined with IBM’s …
