The Rise of the Customer Marketer
Fully engaged customers spend more and stay around longer. Ultimately, if you treat them right, they’ll turn into advocates for your brand. As more companies turn their focus away from …
Fully engaged customers spend more and stay around longer. Ultimately, if you treat them right, they’ll turn into advocates for your brand. As more companies turn their focus away from …
Employees crave the same user experience at work that they enjoy in their personal lives. Smartphones. Social media. On-demand everything. Enterprise organizations that rise to the occasion and meet these …
ABM Is Not for Everyone. But it Could Change Your Business if Done Right! Creating a data-driven, intelligent sales and marketing system is both today’s challenge and tomorrow’s imperative. Marketers …
Evolve your approach to Application Performance Monitoring by adopting five best practices that are outlined and explored in this e-book: Embrace the philosophy of app-centric infrastructure monitoring to drive cultural …
With the amount of users, devices and applications on today’s business–critical Wi–Fi networks, network visibility is no longer enough. BYOD environments need to be armed with actionable analytic insights that …
Smart Buildings are now a key direction for organizations everywhere. The facility that houses any organization has the opportunity to be much more than just a way to keep the …
A financial management system is key to running your operations profitably. You need to have real time insights into numerous financial metrics such as profitability ratios, inventory margins, liabilities, fixed …
Data integration is the foundation for many differentiating IT initiatives, including cloud computing, business modernization, and Big Data analytics. Integration technology provides a common, consistent way to link, transform, and …
Defending your organization’s data against ransomware is more critical than ever. But where do you start? Lots of questions come to mind. We’ve got the answers. Ransomware Defense For Dummies …
In this easy–to–understand, 12–page ebook, Scott Sanchez explains what DevOps automation is and why it matters. Specifically, he discusses what a DevOps environment looks like and behaves like in the …
