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email marketing

Research / Sales & Marketing / White Papers

Assessing the Return on Email Marketing Strategy

These days, email is the glue that ties your customers’ identity together across channels. Because of this, the rewards of sending relevant, personalized email messages are invaluable to your brand. …

Research / Sales & Marketing / White Papers

10 New Year’s Resolutions for Email Marketers

Download our guide, 10 New Year’s Resolutions for Email Marketers, to learn how you can transform your email campaigns in 2016. You’ll discover new ways to make the most of this …

Research / Sales & Marketing / White Papers

Putting Email Marketing in Context

Your customers are constantly overwhelmed with marketing messages, advertisements, and offers. To stand out, you need to deliver relevant content that increases conversion and engages your customers. Read Putting Email Marketing …

Research / Sales & Marketing / White Papers

Why Traditional ESPs Aren’t Cutting It for Email Marketers

Download a new report from Adobe and the Direct Marketing Association (DMA) to learn how you can free yourself from traditional email constraints to create more effective campaigns. Based on …

Research / Sales & Marketing / White Papers

The Future Of Email Hinges On Context

Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results. You’ll learn why today’s consumers ignore traditional emails — and …

B2B Expert's Blog

Following Up – An Email Automation Brief

There are a lot of changes that have been brought about by the advancement in technology and the new inventions that are discovered every day. There is a need to …

Research / Sales & Marketing / White Papers

Moving to the Forefront of Marketing: The Next Edge for Digital Marketers

Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies in decades. But how can sophisticated brand …

Downloads / Research / Sales & Marketing

Email Marketing Fundamentals

Successful email marketing requires a solid understanding of the best practices that will result in clean looking messages that improve delivery and overall performance for campaigns. Following some standard guidelines …

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