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Faced with unprecedented challenges and a shifting business landscape, business owners have adopted a range of new strategies to weather the storm over the past year and continue to move their businesses forward. In The Northern Trust Institute’s inaugural Business Owner Benchmark, we surveyed a wide range of business owners to understand the challenges and opportunities they are facing — and how they are adapting to this new environment as we emerge from a tumultuous year. In the resulting report, we explore five themes and provide insight for addressing common challenges — all based on empirical observations and data from working with thousands of business owners across the country. |
