To leverage marketing effectively, you need a diverse set of skills and disciplines. If you’re thinking of increasing your marketing investment, that can come with a hefty price tag. In addition, the choice between in-house and outsourced marketing resources can be difficult – a blend is often the answer. The following infographic was created to point out the differences in the models, highlight the positives (and negatives) of each – leading you to an informed decision on how to take your marketing to the next level with the right resources.