The Top 7 Ways Online Retailers Can Use Competitive Intelligence

The way you use data can help differentiate your business. This is especially true in today’s competitive landscape, where retailers are moving towards an omnichannel experience, and the line between physical and digital is increasingly blurred. Major players in online retail, such as Amazon and Walmart, are already using such analytics to their advantage—and so can you.

In this guide, retailers will learn how to:
  • Capitalize on assortment opportunities
  • Analyze product and category trends
  • Optimize pricing and promotional strategies
  • Execute price tests
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