When Good Data Goes Bad: How to Shine a Light on Sensitive, Toxic, and Risky Data

With numerous state-based (California, Virginia, Colorado….) privacy regimes now in place, the mishandling of sensitive data won’t be tolerated – by regulators or consumers. The challenge is: with mounting volumes of user created data under management, most of which is “dark”, how can you protect what you don’t even know you have? 

Data is fluid, and it needs to be treated as such. Companies have tried but failed to effectively map their data in the past but it has traditionally been looked at as a “point-in-time” exercise. Simply put, this doesn’t work anymore. Manual, static, data mapping exercises are expensive, time-consuming, and don’t accurately reflect the transient nature of data. 

Having a comprehensive understanding of the location and sensitivity of information has become an organization’s most pressing challenge, but new Data Mapping as a Service (DMaaS) solutions keep organizations abreast of their data as it changes in near real time. By leveraging the scalability of the cloud, data can be mapped in minutes, not days or weeks, providing visibility into diverse data sources for rapid, actionable insights. 

During this webinar industry experts will examine:

• Data privacy, regulatory trends

• New ways of mapping sensitive and personal data for compliance at scale

• How continuous data mapping can support evolving compliance, security, and privacy requirements

Format: 45 minute presentation, 15 minute live audience Q&A



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