According to the 2018 Gartner Market Guide for Digital Asset Management, “slightly more than half of enterprise marketers have a fully-deployed DAM as of later 2016.”

Translation: most of today’s enterprise organizations already have a solution in place for managing their digital assets—whether that solution is fully customized, based on a commercial DAM product, or uses another tool to perform some basic DAM functions (like using Dropbox to organize files).

In this best practices guide, you’ll learn the indicators that a DAM is performing optimally—and the warning signs that a legacy system is already costing time and money and should be considered for replacement.

Included in this guide:

• 5 factors to evaluate your DAM
• Impacts & risks of an underperforming DAM in your organization
• Differences between a modern and a legacy DAM