Wilson Golf Hits It Long and Straight with Simulation Software

The reality show relied on CAE software to bring a contestant’s winning design from concept to production. 

“Performance in golf clubs means getting thinner and stronger by optimizing weight and materials.” – Jon Pergande, Manager of Innovation at Wilson Golf

“Time is everything when you are talking about a reality show and turnaround time is key.” 

Download this case study to learn how the Wilson Golf innovation team used simulation to design a new driver in a very public environment. 

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