Does Your Content Meet Google’s Expectations for Quality?
It used to be that keywords were the magic keys to online marketing. However, over the past few years, much has changed. Gone are the blissful days of keyword stuffing. Now, you need unique and valuable content to pull Google’s heartstrings. Without it…
Bentley: Simplifying Sales and Increasing Client Engagement with SAP Cloud for Sales
Use Bentley Systems software to manage your entire sales cycle globally, from accounts to activities, leads, and opportunities: Extend mobile outreach to sales teams with information anytime, anywhere Increase visibility and insight to drive more meani…
Building the B2B Omni-Channel Commerce Platform of the Future
Driven by their online buying experiences, savvy business to business (B2B) buyers are demanding omni-channel capabilities when making work-related purchases. But for B2B sellers, in today’s rapidly changing world, building an effective omni-channel ex…
Best Practices in Mobile Relationship Marketing and Engagement
More brands are launching apps or establishing mobile-enabled content, but few are looking at the totality of the mobile relationship and fully integrating it into their overarching marketing strategies.According to research from InMobi, half of global…
Winning At & Around the Shelf: The Top 5 Retail Execution Strategies for 2015
The Forrester Wave: B2C Commerce Suites, Q1 2015
The 2015 State of E-Commerce in Distribution: A Survey of E-Commerce Objectives and Challenges Facing Wholesale Distribution Companies
The Math of Modern Marketing: How Predictive Analytics Makes Marketing More Effective
Today’s highly competitive marketplace requires that organizations create compelling customer experiences. Big data and analytics support this process by generating insights from CRM, social, marketing, sales, and service interactions coupled with tran…
B2B E-Commerce Playbook and Resource Guide
A surprising number of e-commerce implementations begin without a clear view of the organization’s vision for a successful outcome, who is going to be involved, and when. These organizations may lose weeks or months resetting expectations, redefining t…