In this eBook, Dr Jillian Ney, founder of Social Intelligence Lab and leading academic in the study of digital behavioral psychology, explains the role of empathy in content marketing, and how you can use social data and the science of psycho…
The social media revolution began over a decade ago and most businesses now implement some kind of strategy for social. But technology doesn’t stand still and social media has evolved significantly over that period – unless you’re wor…
Understanding the psychology of how people interact with online content, and what really drives their decision making, will help you supercharge your content. Read this exclusive report by digital behavioral psychologist, Dr Jillian Ney, to learn ho…
Social media keeps getting more powerful for marketers, and more complex! Every year there are new channels, new features and new tactics to master – staying on top of it all takes a lot of focus. This eBook covers everything you need to know about the…
It’s easy for any organization to lose sight of how its owned social media channels are performing, and even easier to lose track of how consumers are discussing your brand and products in their own social channels. Every now and then it’s …
Understanding the mechanisms of the Social Media Algorithms that control your content’s visibility is no longer a "nice to know" – it’s a prerequisite. We reveal the master blueprint behind the algorithms controlling the Big Four Social Me…
You’ll learn what features and options are on offer, and how to decide which ones are most important for your business. But buying a social listening platform is about much more than ticking off a checklist of basic features, there’s more y…
There’s no shortage of statistics that depict the challenges or shortcomings women face in managing their financial lives. Despite advances in approaches and technology, women remain underserved by the financial sector. With that in mind, what…
The digital revolution – accelerated by changes in behaviors and attitudes during the COVID-19 pandemic – has heralded a sea change in consumer behavior and expectations. It is no longer enough to have an online presence. People want endless options…
The 2020 filing season was unlike any other year. Besides preparing returns, tax professionals found themselves helping clients weather the ongoing economic storm of the pandemic, ensuring compliance with new employee retention credits created by Congr…
