Donor-Centric Fundraising Guide

Today’s donors expect more from the nonprofits they support, with personalized outreach based on their passion. In this guide, we looked at Maslow’s Hierarchy of Needs with a fundraising twist. We’ve outlined a hierarchy of needs for you…

The Global Online Fundraising Scorecard

In this report from Salesforce.org and NextAfter, you’ll discover the insights uncovered by becoming a mystery email subscriber and online donor to 630 organizations in 9 countries. This research set out to answer key online fundraising experience q…

Nonprofit Trends Report

In our latest Nonprofit Trends Report,We surveyed 1,250 nonprofit professionals across 10 countries, surfacing four key insights: Fundraising and marketing are changing permanently Nonprofits are making changes around diversity, equity, and inc…