Marketing Operations

Marketing Operations (MOps) is still in its infancy. That’s primarily due to every company being different, and there isn’t a standard structure that can be applied to every marketing model. So, we’ve put together this short guide …

The modern approach to marketing budgets

Regardless of if you have or not, it’s highly likely you don’t want to go through something like that (again). Far too many business owners have learned the expensive lesson of how costly not paying attention to their marketing budget can g…

Unifying your martech stack

What’s in this E-Book: The 7 focuses of modern marketing There are 7 key areas of focus for marketers, each with a need or dependancy for specific tools. MARMIND was built as a means to connect all seven of these areas of focus. Planning…

5 Schritte zur Kalkulation Ihres Marketingbudgets

Zugegeben: Es ist bei weitem nicht die spannendste Aufgabe, aber wenn Sie Ihr Marketingbudget in- und auswendig kennen, profitiert das gesamte Marketing davon. Aber wie kalkulieren Sie Ihr Marketingbudget? In diesem E-Paper zeigen wir Ihnen, wie …