The 4 Ps of multifamily technology strategy

With an ever-expanding list of multifamily technology solution providers, how do you choose a partner that creates value for your portfolio(s), and solves pressing problems?  David Perez, COO of CARROLL, an NMHC Top 50 Owner and …

Improve Lead-to-Lease Conversion Rates

CARROLL, an NMHC Top Manager and Owner, hadn’t been using their previous full-stack CRM platform for very long, yet the training department, who is also responsible for implementation, had a long list of complaints: it wasn’t user-friendly,…