Problem: Drs. Sheron wanted to increase their new patient volume with good quality new patients, however, they are located in a competitive market and have never budgeted for marketing. Solution: Created an offline/online budget, focused our m…
Problem: Dr. Cockley purchased a fee for service practice in a quiet, lazy, semi-suburban town in Pennsylvania, in 2002. As with all practice purchases, there is a period of time before existing patients trust the new dentist and accept new treatmen…
Do you know if your marketing efforts are paying off? Can you accurately track which phone call is the result of which marketing effort? If you do not know if your Google Local, Organic, Social, Paid, and Offline promotions are generating calls? …
Google Ad campaigns are no different than any other advertising channel. Done correctly, they produce new patients for dental practices. They can be consistently effective when managed consistently and properly. Done incorrectly, it is just like every …
Dental implants are and have been sweeping the globe as the more permanent solution to tooth loss. The US being the most edentulous industrialized country on the planet, you can imagine the growth of the national dental implant market through the years…
Sleep disorders are on the rise. As more of the population becomes aware of this problem and its consequences, sufferers are increasingly seeking help from Sleep Physicians and even their dentists. But what does a dentist have to offer in this arena? A…
If you’re like most of the dentists who come to us for marketing insights, you think we’re kidding when we recommend a direct mail campaign along with a solid digital campaign. Direct mail? Nobody really does that any more, do they? It&rsqu…
The widespread technology adoption resulting from the shift to remote work has laid the foundation for a new legal-service model, better suited to the needs of clients. This year’s Legal Trends Report from Clio, the leader in cloud-b…
It may be hard to believe, but three out of five dental practices will experience some form of dental fraud or embezzlement. Dealing with theft, especially from a trusted employee, can be a shocking experience. There are steps that you can take to help…
In this podcast, Mark Dilatush and Howie Horrocks, of New Patients Inc, discuss what separates the most wildly, successful dentists from the dentists who are just…there. The more successful dentists have put certain routines into place that allo…
