The 5 Stages Of Account-Based Marketing
The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. But none of this is possible without the most important element of a successful ABM …
ABM Benchmark Survey
ABM gets better with age — but unfortunately, marketers don’t have the luxury of pouring it into an oak barrel for a couple decades to let it mature. In a …
State of Human Connections at Work
The way we connect has changed drastically The global pandemic of 2020 ushered in sweeping changes to almost every aspect of our lives, affecting the way we connect both personally …
How the Combination of Message, Video, and Phone Will Reshape The Future of Work
As business leaders plan to support more remote work in the immediate and distant future, equipping remote workers with the right technologies is mission-critical. The last-minute remote work tools businesses …
Power of Voice Communication at Work
Research shows employees feel most connected through voice communication. In an age of texts, emails, and instant message applications, you might think phone calls are dead and buried. Nothing could …
Cyber Security Trends for Mid-Sized Organizations
Egnyte worked with an independent research firm to conduct a 15-question survey among 400 companies in North America to learn about trends related to: cybersecurity hygiene, ransomware, incident response, unusual …
Modern All-Flash Data Center For Dummies
If you’re planning a storage refresh, this Dummies guide explains how you can end forklift upgrades for good and enable true data agility with modern all-flash storage. Providing an in-depth …
How to Evaluate Enterprise Storage Vendor Guarantee Programs
Guarantee programs from storage vendors can drive significant value, but you need to make sure you dig into the details. Since late 2015, the enterprise storage industry has seen the …
Firmware and Frameworks: MITRE ATT&CK
Learn how firmware security fits into this widely used framework that tracks and maps adversary actions. Find out which tactics and techniques are leveraging firmware vulnerabilities and known exploits.
Firmware: Ransomware’s #1 Enabler
Two intersecting trends — the recent firmware explosion and rampant ransomware — have caused havoc and made security teams question their previous strategies. This research illustrates how we got here …
