What Does It Take to Be an IR Star?

Join moderator Dr. Randy Swing, Former Executive Director of the Association for Institutional Research (AIR) along with leaders from AIR and Texas A&M University-Commerce as they explore how IR can enhance organizational success. By using technolo…

What Does It Take to Be an IR Star?

Join moderator Dr. Randy Swing, Former Executive Director of the Association for Institutional Research (AIR) along with leaders from AIR and Texas A&M University-Commerce as they explore how IR can enhance organizational success. By using technolo…

Knowing Your Customer, Today

Customer expectations and behaviours have changed. They want to feel that brands understand their situation today, and tailor their marketing efforts accordingly. Brands cannot rely on historical data, information obtained before the crisis has mini…

How to Know Your Customer, Today

Customer expectations and behaviours have changed. They want to feel that brands understand their situation today, and tailor their marketing efforts accordingly. Brands cannot rely on historical data, information obtained before the crisis has mini…