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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Activating Retail Media for Consumer Electronics Brands

​Digital retail media allows retailers to better serve their customers with relevant content during the online shopping experience. Activating retail media creates new opportunities for consumer electronics brands to keep their products top-of-mind amo…

Enterprise IT / Featured Tech / Sales & Marketing

Explore Zendesk and Get a Free Pair of Apple AirPods or a Sonos Speaker

Customers want to communicate with your business like they do with their friends—effortlessly. That’s where Zendesk comes in. Zendesk’s new Suite for Service allows your business representatives to deliver natural and personalized …

Enterprise IT / Featured Tech / Sales & Marketing

Fundamentals of Multi-Channel Encoding for Streaming

Encoding refers to converting captured video and/or rendered PC graphics into a digital format that helps facilitate recording, moving, multiplying, sharing, altering, or otherwise manipulating the video content for editing, transport, and viewing.Requ…

Enterprise IT / Featured Tech / Sales & Marketing

IN-PERSON EVENT: Chief Data & Analytics Officers, Germany

Building a strategic approach to AI deployment isn’t always easy. If it’s a challenge you’ve faced, you’re not alone. It’s a challenge that Allianz, Bayer & Lidl have had to overcome, and their data leaders want to …

Enterprise IT / Featured Tech / Sales & Marketing

How to Take Emotional Loyalty from Concept to Practice in Your Business

Use this guide to get the strategies to build the emotional connections that drive long-term relationships and increase lifetime customer value. What you’ll find in the guide: What emotional loyalty is and why your business needs it Expert i…

Enterprise IT / Featured Tech / Sales & Marketing

COVID–19: Omicron and China

Despite higher vaccination rates, China has lower protection in the population than Hong Kong due to the lower efficacy vaccines administered. Most of these deaths can be prevented if alternative and available Western vaccines were used as boosters in …

Enterprise IT / Featured Tech / Sales & Marketing

What you can make of the news

This Is especially true of continually developing stories that will certainly impact every business, as well as notable annual events on the horizon. The continuing presence of COVID-19 and the fluidity of its impact, including the semblances of nor…

Enterprise IT / Featured Tech / Sales & Marketing

Rethink the Digital Experience for Hospitals and Health Systems

When considering a digital overhaul, hospitals and health systems must take a holistic approach. The need for faster, more secure access to telehealth and patient portals has spiked since the pandemic. But all elements of an organization are affected b…

Enterprise IT / Featured Tech / Sales & Marketing

Loyalty Marketing: Your Key to Unlocking Zero- and First-Party Data

Data deprecation got you down? As a marketer, you’ve probably heard a lot about the impending phase-out of third-party identifiers–we certainly have. But what we don’t talk about enough is unique, strategic and actionable ways to miti…

Enterprise IT / Featured Tech / Sales & Marketing

FREE REPORT: 2022 Global Top 100 Innovators in Data & Analytics List

In addition to honouring the 100 brilliant executives who make up this year’s list, this report also contains exclusive interviews with 23 of them, highlighting their key achievements of 2021, the challenges they’ve overcome along the way a…

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