While it is well understood that banks and credit unions can improve their financial performance through sales training, few organizations have implemented an approach and structure that manage the initiative in unison with measuring the customer exper…
Sales and marketing alignment is critical for business growth. But if you’re struggling to see effective collaboration between your sales and marketing teams, you’re not the only one. Come discover current strategies expert leaders are u…
Politics, gas prices and economic inflation may be out of the control of retailers and brands, but they don’t have to throw a wrench in plans to manage profitability and continue building solid customer relationships. Join us for thi…
With this, FP&A organizations can give their executives a sustainable competitive advantage by making their company more agile, adaptable and resilient.Request Free!
There are six types of digital marketing, each requiring a similar set of skills: Social media marketing Content marketing Search engine optimization (SEO) Search engine marketing Affiliate marketing Email marketing For each area, …
A product manager works with a product or service through its entire lifecycle. They are involved in all areas, including: Research Design Testing Marketing strategy Request Free!
As an IT professional working in the data center, you have daily operational tasks to tackle as well as larger strategic objectives. Your responsibilities include maximizing uptime, improving security, optimizing operations, and meeting your budget. As…
RappiPay turned to Persado to cut through a noisy marketplace, reasoning that AI and machine learning would be the best way to quickly understand what content resonated with customers and drive more engagement. The two companies worked together to laun…
Have questions about how to use artificial intelligence (AI) for marketing? This guide covers AI for copywriting, AI for creativity, and machine learning, along with the basics of natural language processing and natural language generation. Download…
The power of artificial intelligence (AI) and language has been realized. In 2020, Boston Consulting Group’s research found that nine out of ten leading executives at Fortune 500 companies are prioritizing customer centricity and personalization. While…
