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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

How to Humanize Your Account-Based Marketing Strategy

Watch this ABM-focused Coffee Break discussion between Uzair Dada, Founder & CEO of Iron Horse, and Stephanie Stahl, General Manager at Content Marketing Institute. Together, these two marketing savants will inform your ABM strategy and conten…

Enterprise IT / Featured Tech / Sales & Marketing

Trust Me I’m Lying Book Summary – Limited Time Offer

Trust Me I’m Lying is an eye-opening book about how the modern media operates, the economics that drives it and how the system can be manipulated. Author Ryan Holiday details how he himself manipulated the media, by bribing bloggers, writing their stor…

Enterprise IT / Featured Tech / Sales & Marketing

Actionable insights, endless possibilities.

Apteco Orbit is an end-to-end actionable data insights online platform and provides marketers with one place to create audience lists, visualise their data, and activate and optimise high-performance marketing campaigns. To see Apteco Orbit in actio…

Enterprise IT / Featured Tech / Sales & Marketing

Is your current marketing software leaving you feeling blue?

Apteco Orbit is an end-to-end actionable data insights online platform, providing marketers with one place to create audience lists, visualise data, and activate and optimise high-performance marketing campaigns. Embrace Orbit’s formidable analytics…

Enterprise IT / Featured Tech / Sales & Marketing

Six Moments Home Goods Marketers Can’t Afford to Miss

Marketing your home goods and services isn’t easy. There is a lot of noise and more brands flexing their D2C skills. Traditional customer acquisition techniques just aren’t cutting it anymore, especially when social media CPMs have doubled in the la…

Enterprise IT / Featured Tech / Sales & Marketing

2021 Gartner Magic Quadrant for Cloud Core Financial Management Suites for Midsize, Large and Global Enterprises

Get an objective perspective on vendors, and learn why Workday was named a leader for the fifth year in a row.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Optimizacin de las operaciones de ventas y servicios con una nueva generacin de herramientas de administracin de contenido

La gran mayoría de las empresas (85%) que participaron en una encuesta reciente realizada por McKinsey & Company mencionaron que en 2020 aceleraron la adopción de herramientas de interacción y colaboración digitales. Ade…

Enterprise IT / Featured Tech / Sales & Marketing

What is Next for Higher Education Pricing

Read this report to learn how the pandemic exacerbated long-term challenges facing higher education’s business model, and gain insights into new ways to rethink your tuition pricing strategies for success.Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Future Trends Friday Forum

There’s no shortage of tools and strategies out there for B2B marketing. But how do you know which ones will best serve your business and your customers now and in the future? Luckily, we’ve brought together 5 experts who have their fing…

Enterprise IT / Featured Tech / Sales & Marketing

The Cost of a Broken Customer Experience

How Clear Communication Boosts Team Morale and Revenue An effective communication strategy has cultural, productivity, and financial benefits for organizations. It can improve your employer brand, support new modes of working, and even increase rev…

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