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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

GET DATA FIT- How to use data to build up customer loyalty and retention programs

What’s in your essential work-out kit? How to drive a bulked up ‘single view of customer’ strategies and insights Strategies to beat a personal best and proactively reduce customer churn  How organisations build out agi…

Enterprise IT / Featured Tech / Sales & Marketing

A First-Party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, market…

Enterprise IT / Featured Tech / Sales & Marketing

Guide to Digital Transformation: how to avoid fatal mistakes

Digital Transformation strategies are at the forefront of everyone’s mind right now. Write one, implement one, accelerate one or finish one. This can lead to new technologies stacked up one on top of the other with overlapping or conflicting func…

Enterprise IT / Featured Tech / Sales & Marketing

The Future of Enterprise Search

Big data has transformed search and you need to know how to tap into all the data you have to harness the real power of search. In this eBook, we map the journey from what enterprise search used to be, what it is, and what it will be! If you are wor…

Enterprise IT / Featured Tech / Sales & Marketing

An E-tailers Guide to Delivering User Experiences That Drive Sales

The decade saw e-stores open at a breakneck pace. It’s estimated that the e-commerce industry has blossomed to 24 million online stores. However, only 650,000 generate annual sales of more than $1,000. This implies even though e-stores have mushr…

Enterprise IT / Featured Tech / Sales & Marketing

Future-Proof Your Community Conversations With Community Helper

Apart from getting the basics right and providing answers, your community needs to become customers’ go-to place. This fulfills two things–you know their perspective to make your product(s) and services better and you create long-lasting tr…

Enterprise IT / Featured Tech / Sales & Marketing

Search-Aided Bots: The New Customer Service Aficionados

While 80% businesses want chatbots by 2020, many are still unsure about their bot success. Companies struggle to connect bots to relevant knowledge bases owing to the customizations involved, and the barriers to training a bot are also high, especially…

Enterprise IT / Featured Tech / Sales & Marketing

Artificial Intelligence for Online Communities

A latest report from IDC says that spending on AI technologies will grow to US$97.9 billion in 2023 — more than two and a half times the spending level of 2019. Almost a $100 billion industry. There is no iota of doubt that AI is set to accelerat…

Enterprise IT / Featured Tech / Sales & Marketing

Reducing Time To Value With Knowledge-Centered Service

Knowledge-Centered Service (KCS) methodology captures resolutions at scale and in ways that are both findable and reusable. But after the initial kick-off & training sessions, the excitement around the project often comes to a standstill. Minimal k…

Enterprise IT / Featured Tech / Sales & Marketing

Navigate The Process of Licensing, Delivering, and Protecting Your Software

Check out our practical guide to navigating the process of licensing, delivering, and protecting your software. Discover the importance of optimizing your software licensing. Avoid common mistakes with the expertise you need to get it right the fi…

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