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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

The Guide to 3D Configuration in eCommerce

A few years ago, the biggest conversations around 3D visualization technology focused on the movies. But today, If you want to get your customers’ attention and turn that attention into purchases, you’ve got to offer compelling visual conte…

Enterprise IT / Featured Tech / Sales & Marketing

What’s Trending in B2B Marketing? Hybrid Engagement Strategies

Is “hybrid” just a buzzword being pushed by conference organizers, desperate to regain big-ticket event bookings? Or has great B2B marketing always been hybrid? The B2B marketing experts from ON24, NetLine and PFL teamed up to explore th…

Enterprise IT / Featured Tech / Sales & Marketing

HOW DATA INTEGRATION HELPED ANALYTIXLIVE PIVOT THEIR BUSINESS DURING COVID-19

As a business providing revenue management services for live entertainment organizations, tech-enabled analytics consultancy AnalytixLive was hit hard by COVID-19 lockdowns. However, as live entertainment shifted to streaming video services a…

Enterprise IT / Featured Tech / Sales & Marketing

How to Continuously Monitor Inter- and Intra-Cloud Performance

Join Kentik product expert Anil Murty as he demonstrates how you can use Kentik’s Cloud Performance Meshes to monitor performance between different regions and availability zones of any single (intra-cloud) or multi-cloud (inter-cloud) network co…

Enterprise IT / Featured Tech / Sales & Marketing

How to Drive More Precise Ratings with Telematics-Based Scores

Telematics data is a game-changer because it’s highly predictive of risk based on driving habits. Using behavior insights can increase profitability and improve the customer experience. While including a telematics-based score in your rating plan…

Enterprise IT / Featured Tech / Sales & Marketing

Reducing Time To Value With Knowledge-Centered Service

Knowledge-Centered Service (KCS) methodology captures resolutions at scale and in ways that are both findable and reusable. But after the initial kick-off & training sessions, the excitement around the project often comes to a standstill. Minimal k…

Enterprise IT / Featured Tech / Sales & Marketing

Artificial Intelligence for Online Communities

A latest report from IDC says that spending on AI technologies will grow to US$97.9 billion in 2023 — more than two and a half times the spending level of 2019. Almost a $100 billion industry. There is no iota of doubt that AI is set to accelerat…

Enterprise IT / Featured Tech / Sales & Marketing

Vlocity Drives More Value From Its Online Community

For Vlocity, a cloud-based software provider, it was hard to continuously scale customer service in tandem with their rapid customer growth. Deploying SearchUnify-an AI driven enterprise search solution, enabled Vlocity to provide relevant, personalize…

Enterprise IT / Featured Tech / Sales & Marketing

7 Ways Identity Marketing Increases Customer Loyalty

When done well, loyalty programs also encourage customers to spend more, buy more often, stick with a brand longer, and recommend the brand to others. These behaviors increase the customer lifetime value (CLTV)—the most valuable metric for analyz…

Enterprise IT / Featured Tech / Sales & Marketing

CFO 3.0 – Digital Transformation Beyond Financial Management

To truly understand this transition from CFO 1.0 to CFO 3.0, Sage commissioned a study that enabled us to better comprehend the opportunity and challenges our fellow finance professionals are experiencing. We spoke to more than 500 U.S. – based CFOs to…

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