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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Google Ads Benchmark Report: Q1 2021

Make sure you’re equipped with the knowledge you need to make informed media decisions, including: 53% year-over-year growth in Google video campaign spend, with particularly strong growth in spend share coming from users accessing YouTube …

Enterprise IT / Featured Tech / Sales & Marketing

Amazon Ads Benchmark Report: Q1 2021

Don’t head into the rest of the year without learning more about: The performance implications of key events throughout the quarter, including the Capitol riots, winter storms of February, and stimulus checks in March The meteoric rise of…

Enterprise IT / Featured Tech / Sales & Marketing

Fast and smooth migration with HCL EasyMove

Take advantage of our free migration assessment today!Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

2021 Retail Readiness: 3 Strategic Pillars of Successful Retail Marketing

Given the recent surges in e-commerce, planning your retail marketing strategy is a bit of a doozy this year. However, this is an amazing opportunity to hone in on your customer data strategy, expand your audience, and deepen existing customer connecti…

Enterprise IT / Featured Tech / Sales & Marketing

How to use data to build up customer loyalty and retention programmes

What’s in your essential work-out kit? How to drive a bulked up ‘single view of customer’ strategies and insights Strategies to beat a personal best and proactively reduce customer churn  How organisations build out agi…

Enterprise IT / Featured Tech / Sales & Marketing

Guide to Digital Transformation: how to avoid fatal mistakes

Digital Transformation strategies are at the forefront of everyone’s mind right now. Write one, implement one, accelerate one or finish one. This can lead to new technologies stacked up one on top of the other with overlapping or conflicting func…

Enterprise IT / Featured Tech / Sales & Marketing

5 Principles for Creating Meaningful Customer Experiences Based on Data

Do you have the right marketing strategy to adapt to change? From the loss of third-party cookies to the addition of new privacy regulations marketers are facing new challenges every day. In our latest playbook, we’re laying out a roadmap f…

Enterprise IT / Featured Tech / Sales & Marketing

Top 5 CRM Software With the Best User-Reviewed Customizability Features

The customizability of your crm system can be critical not just to your team’s success today, but to its ability to grow and scale. But you’ve probably noticed that most crm systems offer similar functionality. Picking the right solution…

Enterprise IT / Featured Tech / Sales & Marketing

Top 5 CRM Software With the Best User-Reviewed Value Features

Seeking out high-value products is not a bad way to search for new crm software. Unfortunately, you can’t just go into an online software directory and click a filter that shows only products of high value. Fortunately, Software Advice created…

Enterprise IT / Featured Tech / Sales & Marketing

The Definitive Guide to Mover Marketing

Did you know 35 million people will move this year? During their journey, they’ll spend nearly $9,000 and engage with over 70 new brands. It’s no surprise that many advertisers see amazing results when they target this spend ready audience at the perfe…

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