2020 was an unpredictable year for paid social advertisers. For the first time in history, paid social platforms and their advertisers across all verticals had to reevaluate commitments to the causes they support, the products and services they sell, a…
2020 was an unpredictable year for Google advertisers due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans and adjust to a “new reality”. The global impact of Coronavirus (and the limitations of in-store purch…
2020 was an unpredictable year for Email Marketing due to the COVID-19 pandemic. Recent events forced brands to reevaluate media plans and adjust to a new reality. Because email marketing is one of the lowest cost, highest ROI digital channels, you&rsq…
2020 was an unpredictable year for Amazon advertisers due to the COVID-19 pandemic. As businesses ramp back up their operations, many companies will find that the audience, customer base, and business model they once took for granted has shifted signif…
Is the competition around your dental practice too thick? Is it difficult to consistently attract the type of patients you want? If you have answered yes to either of those questions –this podcast will be valuable to you! In this podcast, M…
Sleep disorders are on the rise. As more of the population becomes aware of this problem and its consequences, sufferers are increasingly seeking help from Sleep Physicians and even their dentists. But what does a dentist have to offer in this arena? A…
Do you know if your marketing efforts are paying off? Can you accurately track which phone call is the result of which marketing effort? If you do not know if your Google Local, Organic, Social, Paid, and Offline promotions are generating calls? …
Today’s IT leaders are working with sales and focusing on customer-centric strategies that nurture long-term customer loyalty and drive business growth. Are you one of those leaders? And are you supporting these revenue-generating initiatives the…
The Digital Future report, produced by Econsultancy in collaboration with DeepCrawl, is based on a survey of 366 professionals in marketing, data and technology. The study examines the value of SEO and organic search in striving for top digital perform…
Do you have the right marketing strategy to adapt to change? From the loss of third-party cookies to the addition of new privacy regulations marketers are facing new challenges every day. In our latest playbook, we’re laying out a roadmap f…
