Durch den Siegeszug von Sprachassistenten und Chatbots sowie die Einführung maschineller Sprachverarbeitung in Suchen ist das gesamte Such-Ökosystem dialogorientierter geworden. Wir vertrauen darauf, dass es genaue Antworten bereithält u…
Das Suchverhalten von Konsumenten hat sich verändert. Diese äußern beim Suchen häufiger und detaillierter als je zuvor ihren Intent: Im Vergleich zu 73 Milliarden im Jahr 2004 und 1,2 Billionen im Jahr 2012 verzeichnet Go…
Falsche Antworten kommen Unternehmen immer teuer zu stehen. In Krisenzeiten steht jedoch im Hinblick auf die Bereitstellung genauer Antworten besonders viel auf dem Spiel. Zum Erhalt der Geschäftskontinuität in unsicheren Zeiten muss Vertraue…
As businesses and their teams adjust to remote working, marketers should also learn how to navigate this new way of working. This could mean moving away from areas that are no longer an option. The constraints imp…
If we don’t have a universal understanding of CX, how do we know if we are meeting customer expectations? Arm Treasure Data and Forbes Insights conducted a worldwide survey of over 1,000 consumers and found that 77% consider a company&rs…
Events of 2020 have changed the traditional way marketing and sales teams do business. A digital engagement strategy for sales and marketing is no longer a “nice-to-have”, it’s the only way to engage prospects in this type of crisi…
You of course care about what your customers think of you, your products and your services. But what tools are you using to hear those opinions? Find out with customer experience expert and New York Times best-selling author Jay Baer, as he jo…
In this whitepaper, “An Introduction to Business Monitoring,” sponsored by Anodot and promoted by RTInsights, you’ll learn: Why business metrics pose a unique monitoring challenge The advantage of AI- and ML-driven platf…
When the CFO and their HR counterparts work together, your organization can achieve its business goals more strategically while also creating a more compelling company culture. Read this eBook to learn specific ways the CFO can work with HR leaders to …
In these times of efficiency, business leaders like you are looking to extract every ounce of efficiency from your CRM. But have you got what was promised to you? Freshworks commissioned Forrester Consulting this March to evaluate businesses’ …
