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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Contract Lifecycle Management 101 – Efficient Contracting with Speed and Control

Approximately 6 million US-based companies have adopted CLM solutions of varying grades, and the trend in large enterprises is rapidly shifting towards enterprise-grade CLM solutions.  To discover how implementing an enterprise-grade CLM soluti…

Enterprise IT / Featured Tech / Sales & Marketing

The streaming revolution: a new age for live sports?

Streaming is revolutionising the experience of consuming sports. But big challenges remain related to delivering sports events at scale and making a return on the high investment required for premium rights.  This webinar will include data fr…

Enterprise IT / Featured Tech / Sales & Marketing

Innovative Marketing strategies in banking

Marketing strategies can take an infinite number of forms. In this Trendline, we’ll explore the challenges and successes established banks and up-and-coming challengers have faced in their attempts to grow. INCLUDED IN THIS TRENDLINE …

Enterprise IT / Featured Tech / Sales & Marketing

Retail Media by the Numbers: An Analysis of Our Latest Ad Spend Forecast

Retail media is dominated by on-site search advertising—much of it purchased on Amazon—but as the $45 billion ad environment expands to include new networks, advertisers are thinking differently about where they spend. Spending on off-si…

Enterprise IT / Featured Tech / Sales & Marketing

How to transform unstructured social data into actionable insights with AI-enabled social listening?

What to expect?  Identifying critical trends across the world that inform your social media strategy  Gaining deep insights using network clusters to identify patterns Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

How to gain actionable insights into brand health and competitive performance with AI-powered tools?

What to expect?  Getting insights into your brand, consumers, and industry from thousands of conversations online  Benchmarking competitor performance across engagement, fan sentiment, following, and more   Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

How to unlock efficiency with smarter publishing powered by OpenAI’s ChatGPT and Sprinklr AI

Leveraging OpenAI’s ChatGPT to instantly generate channel-specific content Modifying content by defining tones, adjusting length, simplifying responses, translating and more Generating fully fleshed brief for campaigns with just a few prom…

Enterprise IT / Featured Tech / Sales & Marketing

How to build brand authenticity by leveraging user-generated content, influencer marketing and employee advocacy with a single platform?

What to expect?  Championing influencer management for building brand trust and credibility Tracking user-generated content and managing publishing rights and approvals Leveraging employee advocacy to amplify reach Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

How to scale social media management across governance, reporting and channel coverage?

What to expect?  Using a wider channel coverage to your advantage in the ever-expanding social universe  Exploring enter-prise grade governance with 10 times more granular roles and permissions than leading competitors  Analyzing your perform…

Enterprise IT / Featured Tech / Sales & Marketing

How Economic Stress and Inflation Are Changing Consumer Behaviors

Consumers are cutting back on discretionary spending almost as much as on the essentials, but they are willing to pay more for small indulgences and treats. Marketers and advertisers who understand their customers’ shopping motivations, and ta…

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