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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

22 Crazy Sales Tips that Actually Work

We asked them what their craziest sales tips & sales hacks were, why they did them and why they worked. We were blown away by the uniqueness of many of the ideas! In this eBook you’ll find best practices you’ve never heard before from …

Enterprise IT / Featured Tech / Sales & Marketing

How to Coach a Winning Sales Team

Are you doing it right? If you want to improve your coaching skills and establish a winning coaching culture, this eBook will help. You’ll learn: How to coach, without the salespeople becoming defensive How to determine what to coach …

Downloads / Research / Sales & Marketing

Intelligent Customer Engagement

Predictive Marketing is a fundamental shift in the way B2B companies engage buyers. In the first book of its kind, Mintigo CEO Jacob Shama explores how data science and AI …

Downloads / Research / Sales & Marketing

What You’re Missing With Your Lead Scoring Model

Lead scoring models were put in place to prioritize leads for follow-up, nurture and marketing investment. However, with guesswork and data coming from disparate sources, traditional lead scoring has a …

Downloads / Research / Sales & Marketing

7 Steps of an Intelligent ABM Process

Data is the new power currency in sales and marketing, and this is especially true if you want to succeed in an account-based marketing approach. This ebook covers 7 steps …

Enterprise IT / Featured Tech / Sales & Marketing

SEO 101 – Everything You Need to Know About SEO (But Were Afraid to Ask)

Whether you’ve been in SEO for a while or you’re just getting started, you’ll find something valuable in this resource.  This eBook covers the essentials, including: Title tags, meta tags, and heading and ALT tags Domain names and URLs …

Enterprise IT / Featured Tech / Sales & Marketing

Getting Started with Social Media Marketing For Dummies

The increased amount of time people spend on the Internet has changed the way marketers reach customers so much so that social media marketing is one of the most influential forms of marketing today. When it’s done right, social media marketin…

Enterprise IT / Featured Tech / Sales & Marketing

Getting Started with Content Marketing For Dummies

As today’s businesses fight for consumers’ attention, content marketing offers a way to reach out to customers in an engaging and helpful way in order to draw them to your business. By providing valuable content relevant to their needs and …

Enterprise IT / Featured Tech / Sales & Marketing

Getting Started with Inbound Marketing For Dummies

Inbound marketing is about building trust and a relationship with your audience. It’s a customer-centric model that uses digital assets to engage, attract, and convert customers—enabling companies to maintain a relationship with customers l…

Enterprise IT / Featured Tech / Sales & Marketing

Getting Started with Email Marketing For Dummies

Email marketing can be a fast, efficient way to connect with your audience. Not only can you reach out to countless customers at the same time, but in today’s fast-paced technology environment, you can also tailor email experiences so that they a…

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