How Much Should You Spend on B2B Marketing
This guide walks executives through a model using CAC (Customer Acquisition Cost) and it's relationship to CLV (Customer Lifetime Value) as a benchmark for...
5 Steps to Launching an Employee Advocacy Program
Empowering your employees to share on social media has BIG benefits but it's also a BIG project. This infographic breaks the process down for you in a simple, visual...
The Ultimate Sales Follow Up Kit – includes Free 30 Day Trial to Cisco WebEx and Cisco Spark
The Ultimate Sales Follow Up Kit brings together the latest in information, coverage of important developments, and expert commentary to help with your sales follow up process.The...
The 5 Forces Revolutionizing Client & Sales Presentation Systems in 2017
In the Age of the Customer, the customer calls the shots. And B2B customer-facing teams are undergoing significant challenges to gain and keep their accounts make their revenue...
Why Employee Advocacy is Now Mainstream
Employee Advocacy is becoming a standard best practice, and for good reason: teams that actively share company content on social enjoy significant boosts across...
Tune up your cross-channel marketing.
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert...
調好音，迎接您的跨通道行銷
下載 Adobe 的「指揮跨通道的交響樂」指南，以發現建立、管理、策劃跨通道活動 (包括電子郵件、網站與社交媒體) 的新策略。透過跨通道行銷的最佳實踐，您將能譜出優美的行銷樂曲，使客戶激賞不已。
現在就閱讀我們的指南，以了解您該如何：
透過線上與離線通道將資料整合進單一的客戶視角中
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電子郵件不斷在成長 (該是時候來談談策略了)
請下載我們的「電子郵件邁向成熟」指南，您可以讓所有對話變得充滿吸引力，包括棘手的對話。您會學到如何由推動產品轉變為推動客戶的需求，讓您永遠能提供他們渴望的內容。
請閱讀我們的指南，以了解您該如何：
整合更多資料，以深入了解您的客戶
確保每封電子郵件都進入收件匣
以更豐富的個人化體驗取悅客戶
只需填寫表格，即可下載指南。
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让您的跨渠道营销协调一致
下载我们的 Adobe 指南“演奏跨渠道的交响乐”，了解创建、管理和协调跨渠道（包括电子邮件、网络和社交）营销活动的新策略。通过跨渠道营销的最佳实践，您将能够创作出美妙的营销音乐，得到客户的高度好评。
请阅读我们的指南，了解如何：
整合跨线上和线下渠道的单一客户视图数据
将内部团队对齐到每个可能的客户渠道和接触点
用个性化、一致的跨渠道体验赢得竞争
填写表单，阅读指南。
...
电子邮件营销正逐渐成熟 （是时候讨论战略了）
下载“电子邮件营销日渐成熟”指南，让每次沟通（即便是尴尬的）行之有效。您将了解如何从推荐产品过渡为首先推动客户的需求，以便始终为客户提供他们渴望的内容。
阅读我们的指南以了解如何：
通过集成更多数据更好地了解客户
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