Behind Every Great Ad
The world of advertising has become a complex tangle of organizational silos, disconnected platforms, and scattered customer data, turning even the simplest media buy into a chaotic event. But it …
Brilliant Advertising
Programmatic advertising is full of complex patterns. Very similar to patterns in nature. Our guide, Brilliant Advertising, shows how fractals in nature perfectly describe the complexity of programmatic ads and …
The Art of Integration
It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, …
The New Content Frontier
Customer are infinitely complex, but connecting with them doesn’t have to be. Because while your customers may be wildly different, they do all want one thing – meaningful and relevant …
Touching the Infinite
Chart your course with the latest trends. Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at …
Breaking the Dam
There’s no doubt that your digital asset management system (DAM) can change everything when it comes to delivering the right customer experience at the right time. According to 78% of …
Email Comes of Age
Download our Email Comes of Age guide so you can make every conversation engaging — including awkward ones. You’ll learn how to transition from pushing products to pushing the customer’s …
Conducting the Cross-Channel Symphony
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create …
Digital transformation is key to IT innovation.
The IT department is becoming a big strategic player in the world of digital transformation and customer experience. Far from being just a support system, IT leaders are now taking …
Sum of Its Parts
With all the devices and channels out there, it’s harder than ever for companies to maintain a consistent brand experience. There are more ways for customers to connect with companies …
