Demonstrating Impact: Pedal to the Metal
If your company is a car, data can change it form a sedan to a Porsche. Data-driven marketing helps you predict what your customers want and deliver it faster and …
Finding Eureka: The New Science of Online Testing
Marketers shouldn’t work in the dark. The science of online testing shines a light on your marketing, showing you what to optimize throughout the entire customer journey. The new Adobe …
Nine Common A/B Testing Pitfalls and How to Avoid Them
Marketers use A/B testing to deliver the most optimized and targeted experiences for their customers. Sometimes marketers encounter pitfalls that produce misleading findings, which lead to less efficient offers and …
Four Advantages of a Planned Approach to Digital Maturity
The new era in digital marketing requires knowledge, process and maturity. Over the past 6 years, we’ve surveyed companies around the world to understand their key marketing strategies and tactics. …
Adobe eSign Services for Salesforce
You already rely on Salesforce for tracking sales leads, manage customer and prospect interactions, and achieve higher levels of performance. Now you can close deals even faster by adding e-signatures …
Adobe eSign Services for Microsoft Dynamics
You already rely on Microsoft Dynamics CRM for enabling your sales team to be nimble. Now you can close deals even faster by adding e-signatures to your Dynamics application. Adobe …
U.S. overview of electronic signatures
The ESIGN Act, signed in 2000, granted electronic signatures the same legal status as handwritten signatures throughout the United States. Electronic signatures – commonly called “e-signatures” – greatly simplify the …
Adobe eSign Services for Sales Acceleration
In today’s fast-paced business environment, speed equals competitive advantage. Read this solution brief to learn how Adobe eSign services can: Help sales teams close deals faster Increase forecasting accuracy Improve …
Adobe Case Study: Connecting Creative to the Cloud with Okta
Adobe wanted to enable creativity in their customers and allow them to be mobile and function in the cloud. Recognizing that identity was key to making this work they leveraged …
2016 Digital Trends
Customer experience has officially taken center stage in 2016. Adobe partnered with Econsultancy to bring you the 2016 Digital Trends report. After surveying 7,000 marketing professionals, it’s clear that marketers are more …
