Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building …
When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and …
80% of customers now view their experience as being of equal importance to the products they buy from a company. With the importance of customer retention, it’s also worth noting …
In the ever-evolving landscape of digital marketing, staying competitive and achieving optimal results requires adopting effective strategies. Full Funnel Marketing is one such strategy that has gained popularity in recent …
With more than four million apps available for download on Google Play and Apple’s App Store, great marketing is the only way for companies to make their app stand out. …
Customer Experience (CX) initiatives aim to maximize the value and positive experiences customers have with your product and services in order to reduce churn and increase retention. However, understanding all …
Nowadays businesses are in fierce competition to provide an outstanding customer-centric experience. The sustainability of any company is achievable through customer relationships; therefore, employing effective customer experience (CX) strategies is …
Search engine optimization (SEO) can make or break any website, but it’s critical for commerce sites that depend on attracting, converting, retaining, and delighting customers. Optimizing SEO for your commerce …
Learn how to measure and track the value of advocate marketing—and prove to your entire company that it’s worth the investment. Ever wonder how “making customers feel special” through an …
Use Four Advocate Marketing Personalities To Set Your Advocacy Strategy And Deliver Positive Outcomes Advocate marketing programs are top of mind for B2B Marketers looking to increase customer retention and …
