The Many Use Cases of AI for Marketing
Artificial intelligence (AI) enables marketers using a predictive marketing platform to address many strategic questions. Whether you’re new to AI for Marketing or more seasoned with the use of AI, …
Intelligent Customer Engagement
Predictive Marketing is a fundamental shift in the way B2B companies engage buyers. In the first book of its kind, Mintigo CEO Jacob Shama explores how data science and AI …
Driving Sales Enablement with Predictive Marketing
Predictive Marketing is a powerful tool. It identifies the highest value leads and the data that generates meaningful conversations. Mintigo’s new eBook explains how to create a winning sales enablement …
Why Modern B2B Marketers Need Predictive Marketing
Predictive modeling is rapidly becoming something that every company needs to survive. As the digital economy grows, marketers will need to deal with huge quantities of data, complex relationships between …
The Best is Yet to Come
Download The Best is Yet to Come, phase three in in our data-driven marketing series, to learn how predictive marketing can help you deliver customers experiences that really connect. By …
Driving The Ultimate Customer Experience With Predictive Marketing & Personalization
How Predictive Marketing Powers Real Time Web Personalization Many B2B marketers have heard the term “predictive analytics,” but when asked to describe how this is used to improve their …
