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Research / Sales & Marketing / White Papers

Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building …

Research / Sales & Marketing / White Papers

3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence …

Downloads / Research / Sales & Marketing

Predicting the Future of Sales: How AI and Automation Will Revolutionize Strategies

In this exploration, we’re diving into predictions about the future of sales. We’re talking about a complete shake-up powered by automation and artificial intelligence (AI). These aren’t just fancy tools …

Downloads / Research / Sales & Marketing

Sales Effectiveness: The B2B Sales Leader’s Guide

This guide is designed to help today’s B2B sales leaders ramp up their effectiveness in any economic environment. You’ll get a deep dive on: Proven methods for warming up cold …

Downloads / Research / Sales & Marketing

AI in Sales: How AI is Transforming Go-to-Market

How will generative AI transform sales? It’s a question that promises to drive billions of dollars in revenue opportunities over the next five to 10 years. And if you’re not …

Downloads / Research / Sales & Marketing

The CRO’s Guide to Go-to-Market Intelligence

Today’s chief revenue officers (CROs) are focused on maximizing the impact of their revenue teams by giving them the tools, data, and autonomy to function as a single, cohesive unit …

Research / Sales & Marketing / White Papers

Sales Effectiveness: The B2B Sales Leader’s Guide

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and …

Research / Sales & Marketing / White Papers

The Ultimate Guide To Sales Outreach

A Sales Team’s Blueprint to Book More Meetings and Land More Deals Sales outreach is an art and a science. The art is what you bring to the table—your flair …

Research / Sales & Marketing / White Papers

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. …

Downloads / Research / Sales & Marketing

10 Ways to Supercharge Your ABM Strategy With Real-Time Intent

Learn how capturing buyers’ search behavior in real time can shorten your sales cycle. In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, …

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