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After a year defined by uncertainty, retailers are getting back on track. And the road to retail recovery lies in reinvention. Consumers are re-evaluating what’s essential. As a result, 68% of consumers expect businesses to maintain the flexibility they’ve shown during the pandemic. As customers become more selective, securing loyalty becomes critical. But how do you improve customer loyalty in a market where things seem to change almost by the week? In this report Adyen outlines key findings, dives into customer insights, and charts a path to success for retailers. |
