Your leads are the lifeblood of your business. As a B2B organization, it’s your job to ensure that you’re chasing high-quality leads with the highest likelihood of conversion. That means …
BioPharma companies utilizing patient support hubs that offer wrap-around care have seen dramatic increases in access, affordability and adherence. What used to involve simple patient assistance and therapy access has evolved into dynamic systems …
Throughout the pandemic, you may have expanded your benefits offerings to help employees with the added challenges they were facing. As the pandemic subsides, benefits will be even more important in tomorrow’s competitive talent market. Whether y…
Attackers’ motives and goals don’t change much over the years, but cloud is making them adjust their tactics. Not only is it important to prepare for any attack, but you’ll also need to fortify your cloud by understanding the anatomy …
Business transformations can take many forms and often occur at the same time. To understand which approach you’ll need to take, ask yourself two questions: 1) Is your transformation driven by internal needs or external forces? 2) Does it need to…
To grow in the competitive Northern Virginia market, Inova Health System needed to efficiently scale how consumers accessed care. However, its plan for rapid growth became complicated when the call center didn’t efficiently scale w…
Pharmacy Coverage is administered by a select few payers. As a result, Pharmacy Benefit Managers (PBMs) control the prescription drug reimbursement marketplace and can place barriers to the distribution and/or reimbursement of any pharmaceutical produc…
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Business transformations can take many forms and often occur at the same time. To understand which approach you’ll need to take, ask yourself two questions: 1) Is your transformation driven by internal needs or external forces? 2) Does it need to…
