How COVID-19 Changed Packaging Forever

Unidentified by science before January 2020, the SARS-CoV-2 virus has since transformed nearly every aspect of life: the ways we interact, work, travel, communicate, and, above all, consume. Like every other sector of the U.S. economy, the packaging…

Click to Deliver E-book from Blue Yonder

The explosive growth of online shopping has forced many retailers to quickly adapt and pivot. Without the right technologies, they often struggle to attract new customers, grow market share, and serve e-commerce customers profitably. Now is the perf…

Hitting the (re)Target Directly

Retargeting consumers with timely, relevant, personalized messaging fueled by intent and historical data across all channels, including direct mail, is effective. Yet despite the pervasiveness of direct mail as a marketing channel, not enough brands ar…