Modern customer service teams face a variety of challenges—from information silos to communication breakdowns to agent attrition—that have grown only more complex with the shift to remote work. As they look to the future, how can companies …
In our digital-first world, there’s simply no going back to the old way of selling. Case in point: three out of four B2B decision makers prefer remote interactions, according to an analysis by McKinsey. Digital sales can be a double-edged…
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B2B sales is changing fast. The global shift to a digital-first approach to work has influenced team selling, and according to Gartner, 33% of all buyers desire a seller-free sales experience. The same study found that 80% of B2B sales interactions are…
The old ways of customer service no longer cut it. Customers today have countless digital tools at their fingertips. When they need help, they expect skilled, personalized support—and they expect it fast and digitally. In fact, 88% of customers e…
What defines a high-quality experience? Fast responses and efficient resolutions. But customers also increasingly crave a humanized experience as well. Your ability to provide fast yet personalized service can make or break customer relationships. E…
What defines a high-quality experience? Fast responses and efficient resolutions. But customers also increasingly crave a humanized experience as well. Your ability to provide fast yet personalized service can make or break customer relationships. E…
By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, ma…
Creating and selling products is a complex and rewarding business, and it doesn’t happen automatically or overnight. Designing and manufacturing products that delight your customers and offer value to their daily lives requires careful market res…
You’re a sharp brand marketer with multiple goals and a toolkit of promotions to achieve them. But when and why do you give your customers rewards versus discounts at checkout—and how important is this today? Research from branded payment e…
