Intent data shows you which companies are actively researching your products, but implementing and using it effectively can be a challenge. Download your free eBook to learn: What intent data is and the different types The key benefits of…
Creating and selling products is a complex and rewarding business, and it doesn’t happen automatically or overnight. Designing and manufacturing products that delight your customers and offer value to their daily lives requires careful market res…
You’re a sharp brand marketer with multiple goals and a toolkit of promotions to achieve them. But when and why do you give your customers rewards versus discounts at checkout—and how important is this today? Research from branded payment e…
Gain an understanding of how consumers – both those identifying as LGBTQ+ and not – experience content, and the implications of these findings for brand growth, now and in the future.Request Free!
Marketing automation can help businesses of all sizes scale their efforts and reach more customers at the right time. But with all of today’s marketing channels and platforms, how do you get started with a holistic marketing automation str…
Name a major brand, and it has probably appeared in ‘Stranger Things’. Eggo? Check. Nike? Check. Coca Cola? Burger King? 7-Eleven? Adidas? Well…you get the point. So far, more than 140 brands and products have been spotted in the series’s …
Regardless of if you have or not, it’s highly likely you don’t want to go through something like that (again). Far too many business owners have learned the expensive lesson of how costly not paying attention to their marketing budget can g…
What’s in this E-Book: The 7 focuses of modern marketing There are 7 key areas of focus for marketers, each with a need or dependancy for specific tools. MARMIND was built as a means to connect all seven of these areas of focus. Planning…
When it comes to service and support, customers’ expectations have evolved significantly since the start of the 2020 pandemic. Now more than ever, delivering quality customer experiences is crucial for organizations that want to grow and maintain…
Customer experience (CX) can be a very overwhelming and confusing topic. It’s not customer service, but it does include customer service, as well as every other function for that matter. Often, this confusion culminates at one specific point – wh…
