Gannett wanted to automate its process for lead enrichment, cross-selling and lead routing starting with their annual “Best of the Best” awards’ previous company winners. Starting with just company names and the ‘Best of’ …
By deploying a 5-step Wrkflow (steps shown below), our client was able to identify 105 potential candidates, with a conversion rate of 3.8%. Using a combination of our bots and Wrkforce, the previously manual work of going through Social Media profiles…
This ebook talks about how 2020 has seen spending habits become increasingly more cautious as people adjust to life during COVID-19. This means that the prospect of attracting new customers has become a major challenge for many businesses. As a re…
Each week, 6Pages – a new kind of market-intelligence service focused on far-reaching shifts in business & technology – looks across industries and technologies to surface and analyze 3 market shifts from the past week that will have im…
Each week, 6Pages – a new kind of market-intelligence service focused on far-reaching shifts in business & technology – looks across industries and technologies to surface and analyze 3 market shifts from the past week that will have im…
Salesforce has added new features to Commerce Cloud that allow your company to easily evolve along with changing customer expectations. These new features support the much-talked-about headless architecture. In this white paper, we cover: Head…
Consider these numbers: 95% of customers say trusting a company increases their loyalty (Salesforce Research) 83% say joining a loyalty program will keep them making purchases at that business (Semrush) Consumers who participate in high-perfo…
Their rapid growth has been engineered from the beginning and despite being late entrants into their markets, these companies have succeeded using new age marketing techniques. This short book from author Ryan Holidayis easy to read and an absolute mus…
Digital asset management systems aren’t new anymore. After two decades of enhancements and upgrades, DAMs are pretty good at doing what they’re designed to do: ingest, store, transform, and distribute assets. Ok, great –we’ve got bas…
Getting your content in front of a relevant audience that fits your buyer persona will increase your chances of generating high quality leads. In the crowded tech market, content syndication can be a very successful lead generation tool, if you can avo…
