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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

GET DATA FIT- How to use data to build up customer loyalty and retention programs

What’s in your essential work-out kit? How to drive a bulked up ‘single view of customer’ strategies and insights Strategies to beat a personal best and proactively reduce customer churn  How organisations build out agi…

Enterprise IT / Featured Tech / Sales & Marketing

A First-Party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, market…

Enterprise IT / Featured Tech / Sales & Marketing

5 Principles for Creating Meaningful Customer Experiences Based on Data

Do you have the right marketing strategy to adapt to change? From the loss of third-party cookies to the addition of new privacy regulations marketers are facing new challenges every day. In our latest playbook, we’re laying out a roadmap f…

Enterprise IT / Featured Tech / Sales & Marketing

Business models numriques et prvisions de montisation l’horizon 2020

Jusqu’à récemment, la technologie de monétisation relevait d’applications personnalisées, de tableurs et d’une armée de professionnels de la finance destinés à assurer son bon fonctionnement, en particul…

Enterprise IT / Featured Tech / Sales & Marketing

HERTA Security protge sa proprit intellectuelle, chiffre ses donnes et cre de nouveaux modles de revenus en remplaant son systme de distribution de licences conu en interne par Thales

Imaginez une technologie logicielle capable d’identifier automatiquement les personnes présentant une menace pour la sûreté et la sécurité : en surveillant les groupes de personnes dans la rue, ou dans des endroi…

Enterprise IT / Featured Tech / Sales & Marketing

Crer des revenus rcurrents grce la gestion des licences de logiciels

Si vous pensez que des clients plus heureux entraînent des coûts plus élevés, détrompez-vous. Si cela a pu être vrai dans le passé, ce n’est plus le cas aujourd’hui. Avec les bons modèles de licences…

Enterprise IT / Featured Tech / Sales & Marketing

Growth of a fee for service dental practice in a business section of Washington DC.

Problem: Dr. Siranli had recently expanded her practice and was looking to increase patient volume with a focus on prosthodontic treatments. Her upscale practice is located in a business section of Washington DC. Solution: Designed an optimize…

Enterprise IT / Featured Tech / Sales & Marketing

5 Steps To Make Google AdCampaigns Consistently Effective For A Dental Practice

Google Ad campaigns are no different than any other advertising channel. Done correctly, they produce new patients for dental practices. They can be consistently effective when managed consistently and properly. Done incorrectly, it is just like every …

Enterprise IT / Featured Tech / Sales & Marketing

Insights from Digital Anthropology

Digital anthropology studies the relationship between people and digital—the software, systems, and technologies created using binary code. And while its scope may be complex, the goal is simple: to understand the consequences of technology usage…

Enterprise IT / Featured Tech / Sales & Marketing

The Definitive Guide to Mover Marketing

Did you know 35 million people will move this year? During their journey, they’ll spend nearly $9,000 and engage with over 70 new brands. It’s no surprise that many advertisers see amazing results when they target this spend ready audience at the perfe…

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