According to Forrester Research, 42% of US online adults said that it was important for retailers to offer online chat on their websites, up from 27% in 2019. Is your business prepared? Download the latest report from Forrester to understand: …
Has your brand been told there’s a one-size-fits-all approach to affiliate marketing? Have you used a universal plan for adding affiliates into your program? These common approaches can have some significant consequences to your affiliate program…
We looked at over 100,000 customer conversations to quantify the gap between top and bottom performers in contact centers. This report outlines our findings and steps you can take to start closing your performance gap today and improve customer experie…
RollWorks teamed up with Chief Marketer to bring you a special report that covers all the basics to lay the groundwork for a strong ABM program — from reaching the right people to nailing the right message. In this special report you’ll le…
RollWorks is getting real and showing you how to make ABM work for you (no matter your company’s size or budget). The B2B Marketer’s Guide to ABM covers everything you need to know, including: ● Tips for getting started with ABM ● Simple engage…
From finding your ideal customer profile to building your target account list and segmenting your audiences, The Complete B2B Audience Building Workbook is here to help you nail exactly which audience you should be going after, and when. Plus, we&rsquo…
Most marketing teams are still relying on traditional, siloed methods for producing, reviewing, and approving content. These methods typically involve a lot of email, hard copy printouts, and multiple different design and collaboration systems—wh…
Personalization at scale is the north star for driving customer loyalty and winning market share. But it’s easier said than done. Where do you start? How do you get all your data in one place and make sense of it? Who is going to write your conte…
Discover how no-code tools, apps, and platforms made it possible for colleges and universities across the world to keep up with the need for warp-speed digitization and innovation. This guide includes: The definition of no-code Ways no…
But marketers today cannot rest easy. They still face challenges, like the need to shift away from in-person events to creating new opportunities for sales. Discover how marketers are filling in these gaps when you download “2021 B2B Marketing…
