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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Search-Aided Bots: The New Customer Service Aficionados

While 80% businesses want chatbots by 2020, many are still unsure about their bot success. Companies struggle to connect bots to relevant knowledge bases owing to the customizations involved, and the barriers to training a bot are also high, especially…

Enterprise IT / Featured Tech / Sales & Marketing

Winning with Cognitive Search: The Kronos Digital Transformation Journey

As a SaaS organization that puts the success of their customers at the heart of everything they do, Kronos has been dedicated to building digital journeys to empower customers to self-serve potential problems. %d%a%d%a In 2018, Kronos took a mass…

Enterprise IT / Featured Tech / Sales & Marketing

Cognitive Search for Life Sciences & Pharmaceuticals

The life science industry and pharmaceutical companies accumulate an extensive amount of data over years of medical innovations, drug development, approval process, and pharmacovigilance. In order to best leverage this data, you need an AI-driven cogni…

Enterprise IT / Featured Tech / Sales & Marketing

How to Connect the E-Commerce and In-Store Experience

The ever-changing expectations of consumers and the increased importance of personalized customer experiences has led to a growing interest in Location-Based Marketing (LBM). LBM bridges the gap between e-commerce and in-store customer behavior, enabli…

Enterprise IT / Featured Tech / Sales & Marketing

Overcoming the Barriers to a Customer-First Culture

With customer interactions now overwhelmingly online, customer experience professionals must work closely with the IT department to create and refine the digital experiences they present to their customers. Download OutSystems eBook to find out how to …

Enterprise IT / Featured Tech / Sales & Marketing

Doubleheader Webinar Event: Demand Generation

Jumpstart Your Demand Generation Program With Sending and Direct Mail  TIME: 2pm–2:45pm ET Meira McFarquhar, Content Marketing Manager, Sendoso Patrick Wolf, Sr. Manager of Demand Generation, Sendoso What happens when you inject phy…

Enterprise IT / Featured Tech / Sales & Marketing

Modernizing AP/AR Processing

In this inaugural survey from Strategic Treasurer and Deluxe, we uncovered insights on the progress of digitization, breadth of the process view in the organization and out to trading partners, technology adoption and more. We are pleased to bring you …

Enterprise IT / Featured Tech / Sales & Marketing

A Printer’s Perspective & Guide to Digital Printing and Variable Data

Gimbel & Associates, the well-known printing industry management consulting firm, has published "A Printer’s Perspective & Guide to Digital Printing and Variable Data", which answers the business and operational questions printi…

Enterprise IT / Featured Tech / Sales & Marketing

Forrester Study: How Financial Marketers Are Driving ROI With In-Market Consumer Data

In “The Total Economic Impact of Jornaya Activate” study, Forrester Consulting also concludes that marketing leaders using behavioral data from Jornaya experienced a more productive marketing function and higher customer engagement.  …

Enterprise IT / Featured Tech / Sales & Marketing

Winning with Uber: sales plays for any team

Our guide will show you how to: Strengthen customer relationships Drive sales and upsells Motivate your team Request Free!

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