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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

Smart Marketers Guide to Social Media Management

In this eBook, we’ve assembled some our best practices in social media management and community engagement so you can put your best foot forward and make connections online – something that adds incredible value to both your audiences and y…

Enterprise IT / Featured Tech / Sales & Marketing

5 Ways to Generate New Revenue Streams for Your Agency

As clients expect more from agencies, profit margins are shrinking. The good news – your social marketing solution doesn’t have to feel like a drain on resources with little return on investment. In this eBook, you’ll get a step-by…

Enterprise IT / Featured Tech / Sales & Marketing

CMO Social Media Guide: Everything is Still Different

The social media revolution began over a decade ago and most businesses now implement some kind of strategy for social. But technology doesn’t stand still and social media has evolved significantly over that period – unless you’re wor…

Enterprise IT / Featured Tech / Sales & Marketing

The Ultimate Social Media Audit Guide

It’s easy for any organization to lose sight of how its owned social media channels are performing, and even easier to lose track of how consumers are discussing your brand and products in their own social channels. Every now and then it’s …

Enterprise IT / Featured Tech / Sales & Marketing

Best Practices for Utilizing Social Insights to Plan and Measure Campaigns

In the Planning and Measuring Campaigns Playbook, we cover tips, strategies, and tactics for ensuring that when you develop a social media campaign actionable data is at the heart of it from beginning to end. What’s Inside: How to set th…

Enterprise IT / Featured Tech / Sales & Marketing

The A to Z Guide for Influencer Marketing

We’ve put together this handy A-Z Guide on Influencer Marketing to help you navigate the search, as well as provide you with guidance on how to grow, maintain, and maximize ROI from your influencer relationships. Like any relationship, working…

Enterprise IT / Featured Tech / Sales & Marketing

It Pays to Get Personal

Understanding content B2B trends and opportunities help improve the customer experience by providing relevant content at the right time. When organizations can successfully deliver the right content at the right time there is a huge impact on ROI; 5…

Enterprise IT / Featured Tech / Sales & Marketing

2019 Magic Quadrant Report for Procure-to-Pay Suites

In the 2019 Magic Quadrant Report for Procure-to-Pay Suites, Gartner evaluated full-suite, procure-to-pay (P2P) solutions from 13 different software vendors on 15 criteria. Positioned as a leader, based on what we believe is strong innovation and de…

Enterprise IT / Featured Tech / Sales & Marketing

The Data Maturity Curve for Publishers

At Permutive we have identified five distinct phases of publisher data maturity. The most mature publishers are those that have the best understanding of their audience, and they can better package and sell those audiences to advertisers. Understand…

Enterprise IT / Featured Tech / Sales & Marketing

The Ecommerce Holiday Campaign Playbook

As the holiday season approaches, mobile marketers are fighting for a coveted spot in users’ purchasing decisions. With mobile accounting for around 50% of holiday purchases, there’s a huge opportunity for apps to drive engagement and conve…

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