The standard ways of governing customer-facing content have been around for ages. The problem? They weren’t designed for today’s hyper content world. Nowadays, traditional content governance methods just don’t cut it. Learn: …
Because the content clogs up processes, wastes money, and confuses customers. Quite simply, it creates chaos. Learn: Why content chaos is increasing in large enterprises The cost it’s likely having on your organization An emerging…
How does one get there? How does marketing lead the digital transformation and create more than just a “buzz”? This blog describes: 4 steps in creating the “voice of the customer” Other functions that Marketing nee…
This report gives you: Analysis: The direction of CRM analytics 5 strategies for revenue growth using CRM + analytics Free CRM software requirements template (customizable) Expert CRM recommendations and pricing Get this report today t…
Active Content Governance is about producing consistent and compelling content that drives great customer experiences. It’s also about keeping your content on strategy and making sure it speaks with one clear voice. Come meet three indus…
Grab your copy of The Content Guide to Better CX and we’ll show you: Why content can make your CX better, faster The content qualities that’ll give your customers the best experience How to create a content operation that can help…
As people, we trust other people more than machines. We know this, and yet in marketing we rely so heavily on a digital world to create marketing campaigns, that head-to-head would have little to no competition against human interaction. Let&…
This guide will provide you with some top tips about devising a marketing strategy with the most effective tactics in place. We’ll take you through; What your business audience looks like What marketing tech you should (a…
“ THE GOAL IS TO TURN DATA INTO INFORMATION, AND INFORMATION INTO INSIGHT. ” – Carly Florina 80% of marketers are driven by data. However, a majority struggle to accurately measure their marketing success, and gain the vital understandin…
" Lead generation evolves with the market. And the market is changing. " – Dario Villi Lead generation marketing is the beginning of business success; kicking off your sales cycle, this process continually brings your business n…
