Over 25% of sales cycles take 7 months or longer to close (Harvard University). That's why it's important for marketers and salespeople alike to start thinking about the health...
Over 25% of sales cycles take 7 months or longer to close (Harvard University). That's why it's important for marketers and salespeople alike to start thinking about the health...
If your sales and marketing teams are constantly at each other's throats, it might be time to consider a solution that can help automate lead qualification and assignment,...
There's no getting around it: marketers at smaller organizations face challenges and obstacles that their larger counterparts don't. With limited headcount and budget at their...
While these are two similar tools, it's the differences between them that make them so compatible. Take a look at this white paper to get a more in-depth look at these differences,...
While these are two similar tools, it's the differences between them that make them so compatible. Take a look at this white paper to get a more in-depth look at these differences,...
Pardot and Salesforce are complementary tools that really reach their full potential when paired together. When integrated with Salesforce, Pardot can unlock much of the...
The Marketing Automation Success Kit walks you through the basic steps of researching, selecting, and implementing your new tool. This kit will guide you through: Determining...
This Toolkit includes important industry research and statistics provided by top analyst firms, and also covers: How lead nurturing can be used to increase the value of your...
If your sales and marketing teams are constantly at each other's throats, it might be time to consider a solution that can help automate lead qualification and assignment,...