Quantify the Tangible Business Value of BI

In this business case report of the BI playbook, Forrester analysts Boris Evelson and Martha Bennett guide you through the maze of BI business case categories and typical BI ROI components and identify areas where quick wins may be possible.

This insightful report will cover:
  • Items to consider prior to jumping in to create a hefty enterprise BI business case including what to organize and prioritize
  • The most typical BI investment scenarios
  • How to use TEI (Total Economic Impact) to improve your odds of success
  • Three pitfalls to avoid in BI initiatives
  • How to apply the recommendations to analytics and big data initiatives.
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