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Marketing Analytics

Paul Guenther-EliteX-20-Under-40-2024
B2B Expert's Blog

Knowledge Hub Media CEO Recognized as One of EliteX’s 20 Under 40 Influential & Rising Leaders

We’re proud to announce that Paul Guenther, CEO and founder of Knowledge Hub Media, has been recognized by EliteX as one of the 20 Under 40 Influential & Rising Leaders …

Full Funnel Marketing
B2B Expert's Blog

Unlocking Success with Full Funnel Marketing: A Comprehensive Guide

In the ever-evolving landscape of digital marketing, staying competitive and achieving optimal results requires adopting effective strategies. Full Funnel Marketing is one such strategy that has gained popularity in recent …

First Party Data
B2B Expert's Blog

Navigating the New Marketing Landscape: The Rise of First Party Data in a Privacy-First Era

In today’s digitally connected world, where personalization reigns supreme, marketers have long relied on the troves of third-party data to craft tailor-made experiences for consumers. However, this once-indispensable marketing tool …

Digital Marketing Analytics
B2B Expert's Blog

Digital Marketing Analytics Trends: What You Need to Know and the Tools to Have

Marketing analytics tools are essential assets for organizations. They empower marketers to track, analyze, and optimize their strategies using data-driven insights, guiding decision-making and enhancing competitive edge. These tools provide …

B2B Expert's Blog

Infographic: Top Ways to Analyze Website Traffic Data & Visitor Conversions

In the world of digital marketing, traffic and engagement are gold. But to find out how your website is performing through the conversion of your traffic, you’ll need to understand …

B2B Expert's Blog

Essential Resources for the Digital Marketing Industry

Essential Resources for Specialists in the Digital Marketing industry Online marketing is an extremely changing environment. Agents have to always keep up with the latest websites and tools for promoting …

B2B Expert's Blog

The Effect of Big Data on Affiliate Marketing

As the digital world deepens in complexity, big data is a vital player in redefining affiliate marketing. Traditional affiliate networks are giving way to big data intelligence as an easier …

B2B Expert's Blog

Top Social Media Trends for Today’s Marketer

Social media trends are constantly changing and consumers are always eager to be a part of the interactive campaigns with their fluid use of devices, channels, and screens, and they …

B2B Expert's Blog

Why Are We Afraid of Predictive Analytics?

The other day I got into a discussion with a panel of executives and the topic of predictive analytics became a main area of discussion. Most of the executives were …

B2B Expert's Blog

The Benefits of Social Media Marketing

ROI with Social Media Marketing The number of avenues now available by which savvy marketers can reach their target audience is increasing each year. The almost overwhelming volume of information …

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