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InfoTech / Research / White Papers

The 2021 Duo Trusted Access Report

For this report, Duo Data Science analyzed data from more than 36 million devices, more than 400 thousand unique applications and roughly 800 million monthly authentications from across our customer …

InfoTech / Research / White Papers

From MFA to Zero Trust: A Five-Phase Journey to Securing the Workforce

Zero trust has become a dominant security model for addressing the changes brought by mobility, consumerization of IT and cloud applications. This guide lays out a practical approach in five …

Research / Sales & Marketing / White Papers

100 Pipeline Plays: The Modern Sales Playbook

Built to help revenue teams everywhere hit their number At ZoomInfo, we’re obsessed with making the mechanical parts of sales more efficient, so we can spend more time building strong …

Research / Sales & Marketing / White Papers

Conviva’s State of Streaming Content Discovery 2021

  The world of streaming content consumption is increasingly fragmented. In this report, we provide insight into how consumers discover what to watch and give premium publishers a roadmap for …

Research / Sales & Marketing / White Papers

OTT 101: Metrics that Matter for Marketing

Marketers must increasingly rely on data to create better content, learn more about their target audiences, and optimize campaigns. But, because data often lives in silos on disparate platforms with …

Research / Sales & Marketing / White Papers

Conviva’s Social Guide for Streaming

The evolution of streaming content on social media platforms has been exciting to watch. Accounts for streaming platforms, once used purely as a channel for promoting new content, have developed …

Research / Sales & Marketing / White Papers

State of Streaming Q3 2021

Given that streaming is up 266% over the past three years and so many people predicted the pandemic lockdown period to be the pinnacle, it’s almost inconceivable that it continued …

Research / Sales & Marketing / White Papers

OTT 101: Top 5 Metrics that Matter for Tech Ops

Technical operations teams are often the first and last line of defense when it comes to delivering flawless streaming experiences. So, it’s important to pinpoint the metrics that matter most …

Research / Sales & Marketing / White Papers

Engineering Challenge: What it Takes to Manage Big Video Data Effectively

Big data is inherently difficult to manage because — as the name implies — there’s a lot of data. But when it comes to big data associated with video, it’s …

Research / Sales & Marketing / White Papers

Top Three Features to Look for in a Streaming Ad Measurement Solution

Over the last 30 years, we’ve seen media evolve to digital, and with it, new measurement solutions emerged to help publishers monetize on new platforms. Streaming is a media type …

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