Dental implants are and have been sweeping the globe as the more permanent solution to tooth loss. The US being the most edentulous industrialized country on the planet, you can imagine the growth of the national dental implant market through the years…
Sleep disorders are on the rise. As more of the population becomes aware of this problem and its consequences, sufferers are increasingly seeking help from Sleep Physicians and even their dentists. But what does a dentist have to offer in this arena? A…
You don’t have a bottleneck, you say? With all due respect, there is greater than a 95% chance you have a bottleneck and don’t realize it. Or you are on your way to creating one. It doesn’t matter if you bring new patients through hyg…
For most healthcare insurance providers, customer communications are critical to your business, but are not the core of what you do. Rather than spend your valuable time on your messages, your goal should be focusing on providing solutions to your cust…
Many of your clients turn to high deductible health plans (HDHPs) as a way to contain healthcare costs, especially since the pandemic put a crunch on budgets. But as primary coverage shrinks, and coverage gaps widen, your clients’ employees face …
The faster you adjust your IT strategy to take advantage of customer preferences and evolving opportunities in the new normal, the better you’ll do. This paper covers: How to shore up remote working processes and security Where to cut you…
However, estate plans can fall out of date and lead to unpleasant surprises for heirs. In a new report, we identify common problem areas that, unfortunately, our experts see all too often, including: Parents who are surprised by the amount of wea…
Before you build your marketing plan, you want to get to know whom you’re targeting. Market knowledge is power. It is the foundation of any successful marketing. You need to understand how your audience thinks, what they respond to, what repels t…
If you’re like most of the dentists who come to us for marketing insights, you think we’re kidding when we recommend a direct mail campaign along with a solid digital campaign. Direct mail? Nobody really does that any more, do they? It&rsqu…
So, you want to move toward a fee for services dental practice? They’re not forcing you at gunpoint, are they? Your participation is a choice. Just like choosing to run a Google Ad campaign or spend money on a direct mail campaign, insurance…
