The Product Manager’s Guide to Email

For product development teams, the notifications and other emails their apps send are indispensable tools for driving user activity, building trust, and nurturing long-term engagement. Product emails have an outsized impact on key outcomes like convers…

The Power of Effective Onboarding

Who owns user onboarding? Should it be tailored for different user segments? Does onboarding even matter? We asked 150 software companies about how they onboard new users into their applications. The results were surprising. This paper summarizes th…

The HR To Profitability Connection

Talent is the most expensive line item of any financial operations statement. But yet many companies overlook key strategies to leverage its workforce to impact profitability. Is there a way to leverage human resource strategies to impact the profitabi…

Benefits by the Numbers

Knowing the numbers that affect your clients and their employees can help you eliminate confusion and make their benefits decisions easier. Download this infographic for some of the most important numbers that influence the benefits industry today -…