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Sales & Marketing

Enterprise IT / Featured Tech / Sales & Marketing

CX Agility in Customer Data: 5 Building Blocks for Hyper-Personalized Interactions

while hyper-personalizing interactions across all customer engagement channels.  Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Aberdeen: CX Agility for B2B Companies

In this report, you’ll learn why – for this reason – CX agility should be a top priority for B2B leaders, the primary challenges presented by today’s digitally empowered buyers, and the key benefits companies can expect by overcoming those …

Enterprise IT / Featured Tech / Sales & Marketing

Advanced Readership Data and Insights that will Supercharge your Earned Media Efforts

Comms’ search to prove its impact on the bottom line is never-ending. Within the pages of this eBook – Earned media’s value: The true story, presented by Memo – one of the most powerful forces to help in that pursuit is revealed…

Enterprise IT / Featured Tech / Sales & Marketing

First-Party Data Strategy Takes the Cake

By 2022, approximately 86% of browser traffic will no longer be supported by third-party cookies. For years, companies have used third-party cookies to track and understand buyer behavior online. Now, amidst privacy concerns and regulatory laws, market…

Enterprise IT / Featured Tech / Sales & Marketing

Successful Political TV Campaigns: Why OTT and CTV Joined the Ticket

As the TV landscape evolves to include all screens and expands to encompass digital formats including streaming, connected TV (CTV), over the top (OTT), and others, these channels provide political campaign marketers with an opportunity to further boos…

Enterprise IT / Featured Tech / Sales & Marketing

How Storytelling Can Humanize Your B2B Brand

We’ve developed this eBook to help financial-services clients understand:  Why storytelling is so important  The elements of a good story  How to effectively incorporate storytelling into a marketing strategy  We also…

Enterprise IT / Featured Tech / Sales & Marketing

15 Ways to Onboard and Serve Customers Faster and Better in 2022

In the early 2000s, something amazing happened that changed the world forever – the very first platform that enabled opening deposit accounts online was released. Request Free!

Enterprise IT / Featured Tech / Sales & Marketing

Increase the ROI of marketing investments with Multi Touch Attribution solution

Sigmoid’s MTA acclerator allows marketers and brand managers to optimize their digital advertising spends. It enables in-flight campaign optimization and provides faster, more accurate dashboards to measure marketing tactics at a granular lev…

Enterprise IT / Featured Tech / Sales & Marketing

Increase the ROI of marketing investments with ML based Multi Touch Attribution

Sigmoid’s MTA acclerator allows marketers and brand managers to optimize their digital advertising spends. It enables in-flight campaign optimization and provides faster, more accurate dashboards to measure marketing tactics at a granular lev…

Enterprise IT / Featured Tech / Sales & Marketing

Unlocking the full value of your supporter journeys

In our latest eGuide, we look at the definition of supporter journey analytics and explain why it’s so important in today’s multi-channel environment. We’ll also share expert advice on how to get started, common mistakes to avoid, and…

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